My favorite lines of the article, which I think speak more broadly to how people choose their media outlets....:
By now, it should be obvious why no one but me is likely to be reading both these books. You, reader, have undoubtedly already decided which author is a sage and which one a lunatic, which advice is sound, worthy of reading and re-reading, and which is simply misguided.
And that is the final thought-provoking lesson. Our health beliefs are so deeply ingrained that data, admonitions, guidelines and oceans of ink on reams of paper will seldom dissuade us from believing what we want to be true.